HO Scale limited runs
NW Modeling List
nw-modeling-list at nwhs.org
Tue Jan 18 16:40:44 EST 2011
Hi all, this is my first posting hope i am doing this right.
I have a question, speaking of limited runs. What are my real options for
steam n&w locomotives? BESIDES the j, y, and a. I would like a switcher,
because i have already have the j and just got a class a. I would like
something to switch my yard. I have heard brass is the only real option for
a good model, but i cannot find any around or i think it is crazy to pay 800
plus dollars for something i need to hack to dcc and paint myself.....
Any suggestions?
David
On Tue, Jan 18, 2011 at 3:43 PM, NW Modeling List <nw-modeling-list at nwhs.org
> wrote:
>
>
> I think the reality is that the model companies realized that the world
> changed and that to make a profit, they had to change the way they marketed
> and sold their products. It was common for modelers to not buy the initial
> run of products but wait until the discounters offered a lower price a year
> or two later. That action cuts into the manufacturer’s margin as it drives
> the overall market price (not cost) down on specific items and items in
> general.
>
> For instance, everyone knew that LifeLike would eventually mark down their
> remaining inventory and sell it through their discounting arm. They were
> competing against themselves in essence. (Dumb.)
>
>
>
> One of the reasons that the PRR owned so much stock in other railroads and
> coal fields in the 1880-90’s and early 1900’s was to *control the freight
> rates*; railroads were undercutting each other to move coal so much that
> the profit margin was negligible for the railroad. By being on the board of
> a railroad, the PRR men wouldn’t allow poor or risky business practices that
> would be ultimately bad for all railroads.
>
>
>
> With the model makers making limited runs, they can take control of the
> pricing again. By limiting the production, they can reduce or eliminate the
> discounting efforts of the distributors or dealers to compete between
> themselves. This keeps the prices up and the resulting margins for the
> manufacturer. For most distributors, this is a good thing. For a ‘basement
> bomber’ whose business depends on having a lower price than anyone else, he
> will find it difficult to get inventory or get inventory at a price that
> makes it possible to him to discount effectively.
>
>
>
> This is a normal business cycle. Mass production requires extensive
> distribution systems to get the thousands of items to thousands of buyers.
> Periodically, the manufacturer has to ‘clean up’ his distribution system and
> distribution business model to get his costs and pricing back into a
> desirable ratio.
>
>
>
> The market has changed, too. Most of the buyers today do not want to build
> anything, paint anything or decal anything. You can observe this at any
> model/toy train show. The scratch building parts don’t sell, decals don’t
> sell in any volume and complex kits go unsold.
>
>
>
> Gary Rolih
>
> Cincinnati
>
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